$ 53.23
| Required Apps |
•
Website (website)
• Discuss (mail) • eCommerce (website_sale) • Invoicing (account) |
| Community Apps Dependencies |
website_facebook_pixel
website_sale_tracking_base website_cookies_consent |
| Technical Name |
website_sale_facebook_pixel
|
| License | OPL-1 |
| Technical Name |
website_sale_facebook_pixel
|
| License | OPL-1 |
Introduction:
The Website Sale Facebook Pixel module for Odoo enables seamless integration of Facebook Pixel with your Odoo website. This integration allows you to track visitor behavior and conversion events, providing valuable insights for optimizing your Facebook and Instagram advertising campaigns.
Key Features:
Automatic Event Tracking: Automatically tracks standard Facebook Pixel events such as PageView, ViewContent, AddToCart, InitiateCheckout, AddPaymentInfo, and Purchase.
Detailed Product Information: Sends detailed product information, including product ID, name, and price, to Facebook Ads Manager for more accurate tracking and audience segmentation.
Multiple Pixel Support: Configure and manage multiple Facebook Pixels for different Odoo websites within your system.
Advanced Matching: Enable Advanced Matching to include customer information in tracking events, enhancing ad targeting and personalization.
Internal Logging: Logs tracking events within Odoo, allowing you to analyze and monitor pixel activity directly from the backend.
Consent Management: Integrates with Odoo's cookie consent management to ensure compliance with data protection regulations.
Easy Configuration: Simple setup by entering the Facebook Pixel ID in the Odoo backend without the need for custom development.
Benefits:
Enhanced Ad Targeting: Utilize the collected data to create more targeted and effective Facebook and Instagram ad campaigns.
Improved Conversion Tracking: Accurately measure conversions and optimize your advertising strategies based on real user interactions.
Streamlined Setup: Quickly implement Facebook Pixel tracking without the need for complex coding or developer resources.
Comprehensive Analytics: Gain deeper insights into customer behavior and campaign performance through integrated tracking and reporting.
Compatibility & Technical Details:
Odoo Compatibility: Compatible with Odoo.
Required Applications: Website (website), eCommerce (website_sale), Invoicing (account), Discuss (mail).
License: Odoo Proprietary License v1.0.
Installation Requirements: Ensure all required applications are installed and properly configured within your Odoo environment.
Odoo Proprietary License v1.0 This software and associated files (the "Software") may only be used (executed, modified, executed after modifications) if you have purchased a valid license from the authors, typically via Odoo Apps, or if you have received a written agreement from the authors of the Software (see the COPYRIGHT file). You may develop Odoo modules that use the Software as a library (typically by depending on it, importing it and using its resources), but without copying any source code or material from the Software. You may distribute those modules under the license of your choice, provided that this license is compatible with the terms of the Odoo Proprietary License (For example: LGPL, MIT, or proprietary licenses similar to this one). It is forbidden to publish, distribute, sublicense, or sell copies of the Software or modified copies of the Software. The above copyright notice and this permission notice must be included in all copies or substantial portions of the Software. THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT. IN NO EVENT SHALL THE AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM, DAMAGES OR OTHER LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE, ARISING FROM, OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER DEALINGS IN THE SOFTWARE.