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Website Loyalty Rewards and Redeem Program in Odoo

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Required Apps base
website
website_sale
Technical Name bi_website_loyalty
License OPL-1
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Technical Name bi_website_loyalty
License OPL-1

Introduction

The Website Loyalty Rewards & Redeem Program module enables you to build a robust loyalty system directly on your website. Customers earn loyalty points with each purchase, view their balance, and redeem points as discounts during checkout. This module boosts engagement, strengthens customer retention, and encourages repeat purchases while keeping the user experience smooth and integrated. With configurable loyalty rules and flexible redemption options, you can tailor the program to your business needs.

Key Features

  • Automatically award loyalty points on successful eCommerce orders

  • Display loyalty point balance in customer portal and checkout

  • Allow partial or full redemption of points as discounts during checkout

  • Configure redemption rules, minimum amounts, and maximum discount limits

  • Maintain history of earned and redeemed points per customer

  • Show redemption options dynamically based on customer balance

  • Support gift products or discount-type reward redemption

  • Optionally send loyalty updates via email or notification

Benefits

  • Encourages repeat purchases by rewarding loyal customers

  • Increases customer lifetime value through loyalty incentives

  • Improves customer satisfaction and retention

  • Drives higher conversion rates via redeemable discounts

  • Enhances transparency with clear point history tracking

  • Offers flexible reward strategies to match business goals

Compatibility & Technical Details

  • Technical name: bi_website_loyalty (or original manifest name)

  • License: same as original module license

  • Dependencies: website module, eCommerce (website_sale), invoicing, mail/discuss modules

  • Installation steps:

    1. Add the module to your Odoo addons directory

    2. Update the apps list

    3. Install the Website Loyalty Rewards & Redeem Program module

  • Behavior: when a customer places a website order, loyalty points are automatically assigned; customers may redeem from their available points during checkout; loyalty history is logged and visible in the backend and portal

  • Redemption logic supports partial or full usage, subject to configured rules and limits

Odoo Proprietary License v1.0
This software and associated files (the "Software") may only be used (executed,
modified, executed after modifications) if you have purchased a valid license
from the authors, typically via Odoo Apps, or if you have received a written
agreement from the authors of the Software (see the COPYRIGHT file).

You may develop Odoo modules that use the Software as a library (typically
by depending on it, importing it and using its resources), but without copying
any source code or material from the Software. You may distribute those
modules under the license of your choice, provided that this license is
compatible with the terms of the Odoo Proprietary License (For example:
LGPL, MIT, or proprietary licenses similar to this one).

It is forbidden to publish, distribute, sublicense, or sell copies of the Software
or modified copies of the Software.

The above copyright notice and this permission notice must be included in all
copies or substantial portions of the Software.

THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR
IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY,
FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT.
IN NO EVENT SHALL THE AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM,
DAMAGES OR OTHER LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE,
ARISING FROM, OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER
DEALINGS IN THE SOFTWARE.